Brochures can do much more than deliver basic product information. They can tell compelling stories about your business, your products and – most important of all – how your customers can benefit from buying from you. The best brochures anticipate and answer customers’ questions, providing technical information where it’s needed without letting jargon and specifications get in the way of the core message.

I delve deep into your organisation to reach the ‘good stuff’ about what you do. Then it’s all about writing compelling words and liaising with the brochure’s designers to bring images and copy together in the best possible way.